Crisis Management
Defamation vs Opinion: What’s Actionable Online
How US law generally separates defamation from protected opinion online, with examples, the role of Section 230, and why suing or threatening a reviewer often backfires.
Category: Crisis Management
What to do in the first hours and weeks of an online reputation crisis, from viral posts to review bombing and negative news.
Articles
Crisis Management
Review Bombing: What It Is and What to Do
What review bombing is, why it happens to ordinary businesses, and a calm step-by-step plan for documenting, reporting and recovering from a flood of fake one-star reviews.
Crisis Management
How to Write a Holding Statement (With Templates)
A holding statement buys you time to get the facts right without looking silent. Here is what to include, what to leave out, and four templates you can adapt.
Crisis Management
How to Respond to a Viral Negative Post About Your Business
A customer's post about your business is spreading on TikTok, Instagram, X or Reddit. Here is how to assess it, what to say, where to say it, and what to do if it isn't true.
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