Industries

Industries

Reputation work looks different for a dental practice, a law firm and an online store. Find the page for your industry to see which platforms, rules and problems matter most for you.

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All industries

Small Business

Reputation management for owner-operators who don't have time for it: simple systems for reviews and replies, and a clear order for what to fix first on a small budget.

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Hotels & Hospitality

Hotel reputation management across Tripadvisor, Google and the OTAs: better guest scores through management responses, operational fixes and steady review volume.

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Restaurants

Restaurant reputation management for Google, Yelp, Tripadvisor, OpenTable and delivery apps: better replies, steadier ratings and a plan for the night things go wrong.

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Healthcare & Dentists

Healthcare reputation management for practices, dentists and individual physicians: HIPAA-safe review replies, compliant review requests and accurate provider profiles.

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Law Firms

Reputation management for attorneys and law firms: stronger review profiles on Google and Avvo, replies that protect client confidentiality, and cleaner search results for every lawyer's name.

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Real Estate

Reputation management for agents, brokerages and property managers: more reviews on Google and Zillow, careful replies to tenant and client complaints, and cleaner results for every agent's name.

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Ecommerce

Reputation management for online stores and Amazon sellers: stronger Trustpilot and store ratings, calm answers to "is this brand legit" searches, and review practices that stay within FTC rules.

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Public Figures

Reputation management for candidates, officials, executives and creators: accurate search results, corrections to false claims, and help with impersonation, deepfakes and exposed personal details.

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Home Services & Contractors

Reputation management for plumbers, HVAC techs, electricians, roofers and cleaners: more reviews on Google and Angi, calm replies to pricing complaints, and a profile homeowners trust.

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Auto Dealerships

Reputation management for car dealerships and dealer groups: steady reviews on Google, DealerRater and Cars.com from sales and service customers, with replies that keep buyers coming back.

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Financial Advisors

Reputation management for financial advisors, RIAs and broker-dealer reps: clean name searches, compliant review programs built with your compliance team, and replies that protect client privacy.

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SaaS & Tech

Reputation management for SaaS and tech companies: steady G2 and Capterra review programs, clean brand searches, and calm, honest communication when an outage or security incident hits.

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Franchises & Multi-Location

Reputation management for franchises and multi-location brands: accurate profiles for every location, clear reply ownership between franchisor and franchisee, and reporting that spots weak sites early.

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Nonprofits

Reputation management for nonprofits and charities: accurate charity evaluator profiles, clear answers for donors who research you, and a steady plan for allegations, bad press and staff reviews.

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Schools & Education

Reputation management for private schools, colleges, training providers and tutoring businesses: fair review profiles, privacy-safe replies, and clear communication with families when something goes wrong.

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Med Spas & Cosmetic Practices

Reputation management for med spas, aesthetic clinics and cosmetic surgeons: honest review programs, privacy-safe replies, and photos and results claims that hold up to scrutiny.

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Accounting & CPA Firms

Reputation management for accounting and CPA firms: steady client reviews timed around filing season, confidential replies, and clean search results for the firm and each partner.

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Salons & Beauty

Reputation management for hair salons, nail studios, barbershops and spas: more honest reviews at checkout, calm replies about taste and staff, and portfolios that sell your work.

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Senior Living

Reputation management for assisted living, memory care and nursing homes: compassionate replies to families, privacy-safe responses, and a clear plan for incidents that draw attention.

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Veterinary Clinics

Reputation management for veterinary clinics and animal hospitals: compassionate replies that protect client records, fair handling of cost complaints, and support when staff are targeted.

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Insurance Agencies

Reputation management for independent and captive insurance agencies: more reviews from satisfied policyholders, careful replies that protect privacy, and clean search results for agents.

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Gyms & Fitness

Reputation management for gyms, fitness studios and franchise clubs: fewer cancellation blowups, calm replies about equipment and cleanliness, and more reviews from members who love training with you.

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Apartment Communities

Reputation management for apartment communities and property managers: fair replies about maintenance and deposits, Fair Housing-safe wording, and more reviews from residents who are happy to stay.

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Auto Repair Shops

Reputation management for independent repair shops and service centers: clearer replies about estimates and upsells, fair handling of warranty disputes, and more reviews from drivers you helped.

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Moving Companies

Reputation management for local and interstate movers: clear proof you're legitimate, calm replies to damage and pricing complaints, and more reviews from customers after a smooth move.

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Wedding & Event Venues

Reputation management for wedding and event venues: gracious replies to high-stakes complaints, fair handling of deposit disputes, and more reviews from couples while the day is still fresh.

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Staffing & Recruiting Agencies

Reputation management for staffing and recruiting firms: fair replies to candidate complaints, protection against job scams using your name, and a reputation that wins both talent and clients.

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Not sure what you need?

Start with a free audit. We'll tell you exactly which of these matter for you, and which don't.

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Why reputation work differs by industry

The basics are the same everywhere: find out what people see, fix what can be fixed, and keep it healthy. What changes from one industry to the next is where people look, what rules limit your replies, and how customers make up their minds.

  • Platforms. A hotel lives on Tripadvisor and booking sites, an attorney on Avvo and Google, an agent on Zillow, an online store on Trustpilot and Amazon. Our platform pages explain how the major review sites differ.
  • Rules. Healthcare providers must not confirm someone is a patient in a review reply under HIPAA. Lawyers are bound by client confidentiality. Real estate professionals have Fair Housing obligations. Online sellers answer to the FTC’s rule on consumer reviews and to marketplace policies.
  • How customers decide. Someone choosing dinner glances at a star rating. Someone choosing a surgeon or a divorce lawyer reads carefully and searches individual names.

Find your industry

What if my industry isn’t listed?

We work with businesses outside these categories too, from contractors and accountants to software companies and nonprofits. The method is the same: we find out which platforms your customers use, which rules apply to your field, and what is actually showing up for your name. A free reputation audit is the quickest way to see how that applies to you, or you can browse our reputation management services by problem instead.

Frequently asked questions

Do you only work with the industries listed here?

No. These are the industries with the most distinct platforms and rules, so they have their own pages. We work with other businesses and individuals as well, and tailor the plan after the audit.

Why does my industry matter for reputation management?

Because it decides which review sites rank for your name, what you are allowed to say in replies, and how carefully customers research you. A plan built for restaurants would miss most of what matters to a medical practice or a law firm.

Is the process different for individuals and businesses?

The Audit, Repair, Protect method is the same, but the focus shifts. Businesses usually care most about reviews and business listings, while individuals care most about what appears when someone searches their name.

Start with step 1

See what people see when they search for you.

Get a free, no-obligation reputation audit covering search results, review profiles and social mentions, with clear next steps.

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